jacbow2 Posted October 11, 2017 Share Posted October 11, 2017 Alright so for my name I was going with JB Custom Knives. But that got taken so I went with JBowen knives but its taken too. I already have a touch mark with JB on it so I would like a new name that has JB in it or starts with that. Does anyone have a new name in mind? Quote Link to comment Share on other sites More sharing options...
ThomasPowers Posted October 11, 2017 Share Posted October 11, 2017 Weld? Quote Link to comment Share on other sites More sharing options...
jacbow2 Posted October 11, 2017 Author Share Posted October 11, 2017 Hahaha good one Quote Link to comment Share on other sites More sharing options...
Marc1 Posted October 11, 2017 Share Posted October 11, 2017 J.B. Hand Made Knifes. J.B. highland daggers, blades and spears. J.B. Messerklinge Quote Link to comment Share on other sites More sharing options...
Smoggy Posted October 11, 2017 Share Posted October 11, 2017 Just Blades.....! Quote Link to comment Share on other sites More sharing options...
Steve Sells Posted October 11, 2017 Share Posted October 11, 2017 or even "Not Just Blades" if you branching out and do other things as well... Quote Link to comment Share on other sites More sharing options...
Lou L Posted October 11, 2017 Share Posted October 11, 2017 Journeyman Blades (I like Marc's suggestion of JB handmade knives) Quote Link to comment Share on other sites More sharing options...
ThomasPowers Posted October 11, 2017 Share Posted October 11, 2017 However if he's not an ABS Journeyman he might be stepping on some toes and if he is, what happens when he gets his Masters Stamp? Quote Link to comment Share on other sites More sharing options...
BIGGUNDOCTOR Posted October 11, 2017 Share Posted October 11, 2017 Smoggy took mine- Just Blades. Knives by JB Are knives all that you do? JB Forge JB Forged Knives Quote Link to comment Share on other sites More sharing options...
ThomasPowers Posted October 11, 2017 Share Posted October 11, 2017 Jason Bourne Blades? Jabberwocky Besting Blades? Justice is Blind Blades? Jurassic Bipeds? Jalisco's Best? Jelly Bean Blades? Quote Link to comment Share on other sites More sharing options...
SLAG Posted October 11, 2017 Share Posted October 11, 2017 How about, blades R us ? or, blades R me ? SLAG. Quote Link to comment Share on other sites More sharing options...
Frosty Posted October 11, 2017 Share Posted October 11, 2017 I suppose "Cut Above" has been taken a zillion times but "JB's Cutlery Above" or a variation? "Better Edges by JB"? Something simple, "JB, Slice" or slicers, slices, etc.? "Cutter Man, JB." Frosty The Lucky. Quote Link to comment Share on other sites More sharing options...
rockstar.esq Posted October 13, 2017 Share Posted October 13, 2017 JB, While I understand your desire to maintain consistency, I think it's worth considering a bigger picture and what constitutes the best marketing decision. Take J.A. Henckels for example. According to Wiki, it was founded by Peter Henckels. The touchmark is twins or "Zwilling" in German. Peter's son Johann Abraham Henckels renamed the company but kept the touchmark which is now 286 years old. The company's name wasn't originally communicated in the touchmark at all. When it was added, it's noteworthy to me that they also included the city of manufacture; Solingen . People identify with locations and nature much more readily than some clever turn of phrase in the company name. Many places are named for notable local features in the settlers native tongue. Whatever caused them to stop their roving and settle there is likely to be as impressive today as it was then. Standing out from a huge crowd of companies on the internet requires a name that's truly memorable. Odds are good that very few knife makers are going to be in close proximity to your business. So a potential customer who knows which city/county/state/province you're in is much, much, more likely to find your website. It's difficult to come up with the kind of money it takes to "teach" google to bring your website up on the first page of a client's search. Just now I googled "JB Knives". Whoever JB Knife and Tool is, I can see that they've spent some serious time and money getting themselves onto the first four results on Google. From there, I'm seeing what looks to be two other makers, and one knife store. JB Knife and Tool reappears on the first page list one more time. All totaled, JB Knife and Tool constitutes about 60% of the search results. Without clicking on anything, I can't tell you where JB Knife and Tool is located. In contrast, I googled "Knife Makers North Carolina" Three manufacturers appear on a map, not one of which appears to be paying for the ad banner. I see six separate knife makers along with four results pertaining to the North Carolina Custom Knifemakers Guild. It's noteworthy that the #2 company on the list is named "Carolina Custom Knives". Even if I misspelled a company named after a city in South Carolina, Google's going to find the correct company because the city names are centuries old. In comparison, a misspelled search for any of the above suggestions would bring up completely different results with each one. Unless you've got a packed showroom selling your stuff for free, it's going to be important to get customers onto your website. People misspell things all the time, especially when using smart phones. Just throwing this out there, but Gransfors Bruk axes are hand made with the individual smith signing their work in addition to the companies touch mark. Today you might be a one-person shop, but I hope things go so well, you end up with lots of smiths working for you. Quote Link to comment Share on other sites More sharing options...
SLAG Posted October 13, 2017 Share Posted October 13, 2017 Rockstar, You are correct concerning, trademarks that that are or have a component that are letters or names. (especially family names).Trademarks must refer to the product (or service). In other word people that product name with its origin. An example Is Mazda for cars. Trade marks must therefor be distinctive. Letters are not very distinctive and have much less scope of protection. For example J. B.'s owner would have a tough time claiming infringement against "g. b. knives". or "Chay Bee knives". But, for example KODAK has a far wider ambit of protection. e.g. kobak products or even gobak ... Which would be easily found to be infringing by the Federal Court. (because they are easily confused with Kodak. Family names are also very poor trademarks, as they are not particularly distinctive. In most countries such surnames are not permitted by their respective trade mark acts. The United States is an exception to that practice. Ask McDonalds corporations about trade mark their problems. The strongest trade mark names are those that are coined words. Like Kodak, spandex, Alpo etc. etc.. SLAG. Quote Link to comment Share on other sites More sharing options...
Joel OF Posted October 15, 2017 Share Posted October 15, 2017 I'd be tempted to keep it simple and just JB, or at most J Blades. Quote Link to comment Share on other sites More sharing options...
ianinsa Posted October 15, 2017 Share Posted October 15, 2017 I'm saying this somewhat tongue in cheek but if you changed the order of the letters your site would probably attract more traffic Quote Link to comment Share on other sites More sharing options...
ThomasPowers Posted October 16, 2017 Share Posted October 16, 2017 I remember reading how Exxon was chosen (As I recall there was only 1 small language that used double XX's and so easy to be sure it was "unique"). Quote Link to comment Share on other sites More sharing options...
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