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I Forge Iron

366 Hooks


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This may have been posted some time back, but I thought it might interest those of you with a hook fetish!  John Switzer, of Black Bear Forge, recently provided this link to hook work done by Matt Jenkins...has some 366 variations of hooks.  I love hooks and really enjoyed perusing through the styles, hope you will too.

https://www.flickr.com/photos/cloverdaleforge/sets/72157678651367780/

 

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I've been following along on his journey for awhile, and it's impressive!

Lessons learned?

 

  1. Try it.  Just shut up and try it.  You might not think it'll make a decent hook, but what else do you have to burn your time with?  Gonna make yet another s-hook?  Really?  That's the best you can come up with?
  2. You learn a lot more than how to make a hook if you'll get off your duff and just give it a try.  
  3. Good Photographs go a lot further than you'd think.  Matt's photos are wonderful, and his use of interesting objects and background just makes them all the better.  But he makes sure to keep them within the same relative them and color scheme so there's a sense of continuity.
  4. You don't get much better in the ways of marketing than the Great Hook Campaign.  I'm sure it's being talked about in business schools around the world.  Brilliant, but simple.  A smith trying to make something new and different documents his efforts and posts them on social media.  It pretty much takes off like a scalded dog and is the talk of the town.  Consistent theme, regular updates, minimal frivolity or excess.... it's a winning combination.
  5. I really need to take some art or drawing classes so I can figure out how to "see" the designs in the steel.  There are so many things I would just never have considered doing!
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